RoofersCoffeeShop https://www.rooferscoffeeshop.com/ Roofing Forum, Classifieds, Galleries and More! en-us Ramp Up Your Reps This Spring https://www.rooferscoffeeshop.com/post/ramp-up-your-reps-this-spring ramp-up-your-reps-this-spring Thu, 03 Mar 2022 12:00:00 PST

By Sales Transformation Group. 

Attend the number one, door-knocking sales training program to grow your roofing business. 

People say that roofing is a numbers game, that it’s all about “knocking on more doors.” But if that is true, then why are so many roofing businesses struggling to win enough bids? Sales Transformation Group asked AVCO Roofing how they made over $30 million in sales in 2021, and found that there's a better, faster way to teach your sales reps than just putting them through the school of hard knocks.  

For a limited time, AVCO Roofing will train your team at the Roof Warrior Spring Training Event in Tyler, Texas. In five short days, they will take your team through their entire process so that your reps are equipped with all they need to increase their sales.

The five-day training event has two focuses: getting your new hires up to speed and leveling up your veteran sales reps. Over the course of the event, your reps will learn everything they need to have the momentum to go out and crush it this year, including: 

  • Teaching your team the essentials of a roofing system with a real-life roof. 

  • Mastering their pitch with breakout groups where they’ll receive one-on-one training and learn how to overcome objections with a panel of experts. 

  • Get your team in the right mindset for door-to-door sales and high-level sales with roleplays that help your team practice and perfect door knocking. 

  • Engaging employees with new technology that will turbo-boost their performance. 

  • Teach your reps how to increase their close rate and deal size through upsells and insurance claim supplementing. 

Take your company to the next level, attend the Roof Warrior Spring Training Event on March 7 through 11. If you want to transform your door-to-door team from average to amazing and make this upcoming storm season the most profitable yet, you need this training. Reserve your spot today! 

Learn more about Sales Transformation Group in their RoofersCoffeeShop® Directory or visit SalesTransformationGroup.com. 

Original article source: Sales Transformation Group

]]> Learn the Key to Building a Winning Team https://www.rooferscoffeeshop.com/post/learn-the-key-to-building-a-winning-team learn-the-key-to-building-a-winning-team Wed, 16 Feb 2022 14:00:00 PST

By Cass Jacoby, RCS Reporter.  

How to develop a high-performing sales culture that leads to an unstoppable sales team. 

If you are looking to develop an all-star sales team with a high closing rate, look no further. 

Sales Transformation Group is hosting a webinar that is designed to teach you how to build the sales team you need to exceed all of your goals for 2022.  

This webinar is all about building a sales system that focuses on behaviors and mindset to shape your team into top performers. Learn how to help your sales associates dial into the higher level of mindset that delivers the right attitude and inner drive to succeed. 

In this contractor roundtable, CEO of STG Ryan Groth and Breakthrough Academy (BTA)’s Contractor Evolution podcaster Benji Carlson host a conversation with Curt Janzen and Toby Woodiwiss on industry-proven methodologies that will help your company's sales team excel.  

What you will learn: 

  • A clear understanding of the profile of a good salesperson. 

  • What a success-breeding sales culture looks like. 

  • Free access to our private community of thousands of high-performing contractors. 

  • How to upgrade your company to a high-performance sales organization. 

You will walk away with the tools that you need to optimize your sales teams. Join industry leaders at Breakthrough Academy and Sales Transformation Group February 17, 2022 at 11 a.m. PT for a rocket-fueled roundtable to get your company closing more deals in 2022.   

If you are looking to better your sales, look no further than this webinar. Reserve your spot today! 

Learn more about Sales Transformation Group in their RoofersCoffeeShop® Directory or visit SalesTransformationGroup.com. 

About Sales Transformation Group

The STG "Learn-Tech" platform helps growth-minded construction, building, and trade executives who are frustrated that they don't have a scalable sales system. Our proven process empowers those who want to win the long game, build a winning team that scales predictably, sells profitably, and gets commitments quickly.

]]> Get a Super Discount for STG’s 2022 Sales Warrior Event By Sales Transformation Group. https://www.rooferscoffeeshop.com/post/get-a-super-discount-for-stgs-2022-sales-warrior-event-by-sales-transformation-group-2 get-a-super-discount-for-stgs-2022-sales-warrior-event-by-sales-transformation-group-2 Tue, 15 Feb 2022 15:00:00 PST

Get 50% off on this exclusive event designed to upgrade your sales process.  

Sales Transformation Group is announcing their Sales Warrior event early this year! This October 5 - 8, 2022, at the Four Seasons Dallas at Las Colinas, Texas, join 150 like-minded professionals for this exclusive event designed to dial in your mindset, upgrade your sales process and evolve your baseline selling competency. This is the perfect event for those looking to join the STG family and get fast results.

This year, if you sign up early and use the coupon code “SUPERBIRD” at checkout you get 50% off your ticket. So, why should you RSVP to SWL 2022 9 months before the event (besides the MASSIVE discount)?  

In 2021 we saw a supply chain crisis, rising material costs, and labor shortages which cut the oxygen off companies who stuck to ‘’business as usual.” Yet, 550+ contractors and trades pros who followed the STG sales process thrived.  So, if you’re curious about STG’s process (or want to get even better at it) - SWL 2022 will level up your sales performance in spite of the economic turmoil in our industry. 
 
Here’s just a fraction of what you’ll learn: 

  • How to sell through rising material prices with an upgraded, margin-boosting sales process (go from hearing ‘’this is too expensive’’ to ‘’when can we get started”). 

  • How to scale during labor shortage with a sales framework that attracts, nurtures and retains high performers. 

  • How to break into commercial and land “WHALE” customers - even if you’re just starting out. 

  • How to close residential jobs while charging $2,000+ more than competitors (even if you’re less experienced).  

  • Value-driven service sales and estimation process, that allowed multiple service departments to go to $10M+  

  • How to build a strong local brand, with the know-how for developing profitable, long-lasting business relationships strategically 

  • Master door-to-door sales and sell in a non-salesy way that makes you/your reps seem like heroes - rather than “pain-in-the-butt” salespeople.  

  • Ramp up new sales reps fast with exercises, skills, and habits of elite closers with years and years of industry experience. 

Dial in an eight-figure mindset, that gives you a deep motivation for crushing limiting beliefs that hold you back in sales. On top of group coaching, you’ll also get plenty of one-on-one time with experts on commercial, residential, and service sales and we’ll let you know EXACTLY how to deal with your most urgent obstacles. 
 
SUPER EARLY BIRD live event pricing at 30% off already 30% discounted early bird ticket - is eligible until February 27. If you do the math, that’s a 50% discount (or up to $712 off the full ticket price!) Tickets to SWL 2022 will never be cheaper than this! Remember to use the coupon code “SUPERBIRD” at checkout and get 50% off your ticket.

STG only has 25 super early bird tickets available, and they’re going fast. Sign up now! 

Learn more about Sales Transformation Group in their RoofersCoffeeShop® Directory or visit SalesTransformationGroup.com.

]]> Build an Efficient and Impactful Service Department by the End of 2022 https://www.rooferscoffeeshop.com/post/buildanefficientand-impactfulservice-department-by-the-end-of-2022 buildanefficientand-impactfulservice-department-by-the-end-of-2022 Thu, 03 Feb 2022 15:00:00 PST

By Cass Jacoby, RCS Reporter.  

You won’t want to miss this webinar that gives insight into what the top 4% of contractors implemented into their service departments.  

Sales Transformation Group welcomes guest Kyle King to the Unlocking Service Growth webinar to discuss how to build a high-performing service department. Kyle has built multiple seven-figure service departments as a service manager and when he launched his own company, he went to seven-figures in less than a year.  

“If we didn’t have the crews running that we do, we have half, or less than half, of the production work,” says Kyle. “I want service to drive production.” 

Kyle tells Sales Transformation Group CEO Ryan Groth and Hayne Coaching Group’s Greg Hayne that the key to a thriving service department is “building relationships, building rapport and getting to know your customers.” It is imperative to your company’s success to use your service department as a way to generate future leads.  

“When you service them and do a good job servicing them and the time comes for a job you've got a distinct advantage over competition,” says Kyle. “I talked to our customers openly about that. If they know how you perform and your people perform, you're going to have an advantage. And I want to negotiate work, I don’t want to hard bid work.” 

Watch the entire webinar for more insight from Kyle, including information on how to set up your service department for more work and what it is your service customers really want. Listen in for a live Q and A session that answers all of your burning questions about building a better service department. 

Learn more about Sales Transformation Group in their RoofersCoffeeShop® Directory or visit SalesTransformationGroup.com.

About Sales Transformation Group

The STG "Learn-Tech" platform helps growth-minded construction, building, and trade executives who are frustrated that they don't have a scalable sales system. Our proven process empowers those who want to win the long game, build a winning team that scales predictably, sells profitably, and gets commitments quickly.

]]> Bill Joll Joins Sales Transformation Group as Chief Operating Officer https://www.rooferscoffeeshop.com/post/bill-joll-joins-sales-transformation-group-as-chief-operating-officer bill-joll-joins-sales-transformation-group-as-chief-operating-officer Wed, 02 Feb 2022 12:00:00 PST

Sales Transformation Group (STG), the premier Learn-Tech platform for the building and construction market, announced that Bill Joll has joined as chief operating officer, effective immediately.

Joll is the former Head of Corporate Development at BlackRidge Technology, has been the President and COO at QualMetrix, ISC8 International Inc and has held several executive positions, including Velocitude, Dream Homes International, and Akamai, in addition to his involvement with several successful start-ups. He brings significant experience initiating and building shareholder value while managing businesses of varying sizes, ranging from less than $100 million to over $1 billion in annual revenue. Joll has lived in and led companies around the globe, having spent considerable time in North America, Europe, Asia and Latin America.

"I'm extremely excited to join the STG leadership team," said Joll. "From our very first conversation, I immediately sensed synergies related to my experience and the direction in which the organization is heading. I look forward to defining innovative solutions that help our clients grow both their top and bottom line predictably as we continue to chart our course towards industry dominance."

“Bill and I worked on three successful ventures prior to STG and we have proven to be a complementary team” said Adam House Sr., President of Sales Transformation Group. “Given our track record of building and scaling enterprise-level tech companies, I’m eager to partner with Bill once again to further ignite the positive trajectory of our organization.”

With diverse and functional expertise in sales, operations, marketing, strategy, technology and corporate development across a broad spectrum of industries globally, Joll further strengthens the Sales Transformation Group's executive team as it continues to scale its operations.

"Bill is a seasoned and trusted leader uniquely qualified to drive operational excellence across STG," said Ryan Groth, ceo of Sales Transformation Group. "His well-rounded background, growth mindset, and deep understanding of what it takes to deliver transformative results provide for both a great cultural fit as well as an ideal background to help STG into the future."

About Sales Transformation Group

The STG technology platform helps growth-minded construction owners, and executives frustrated that they don't have a scalable sales system. We provide a proven sales process for growth-minded contractors who want to win the long game, build a winning team that can scale predictably, sell profitably, gain decisions and commitments quickly and consistently, and can see the future and growth for the reasons they want.

]]> Service Accelerator Shows You How to Run a Successful Business From A to Z https://www.rooferscoffeeshop.com/post/service-accelerator-shows-you-how-to-run-a-successful-business-froma-to-z service-accelerator-shows-you-how-to-run-a-successful-business-froma-to-z Tue, 18 Jan 2022 15:00:00 PST

By Cass Jacoby, RCS Reporter.  

Learn to make your business more efficient and profitable by building and growing a service and maintenance division. 

Sales Transformation Group has yet another way to accelerate your company growth, with Service Accelerator! This training is designed to accelerate the growth of a roofing service department through coaching, recruiting and practical sales training, offering proven processes for success in the commercial sector. 

Fifteen years ago, Bryan Mitchell, the Service Accelerator designer, was vice president of a local roofing company. Bryan noticed that what sparked a business’s acceleration was the implementation of foundational staff training that helped increase efficiency and profitability. With the right techniques, tools and teachers, growing and maintaining a larger business is far less complicated than it may seem. 

Hence Service Accelerator was born — a comprehensive, 25-module training program consisting of videos and PowerPoint presentations, supported by coaching, and most importantly, practical activities to actively grow a roofing service division. This course is designed to help your company grow, even if you have not yet started your service division this course will help you do it.  

The 25 modules within the course cover everything from finding leads to collecting your final payment. Each module includes video training and the opportunity for one-on-one consulting. This is a practical hands-on training that includes: 

  • Documentation of processes 

  • Written job descriptions 

  • How to build an organizational chart for a service division 

  • How to inspect a roof for service 

  • How to estimate service projects 

  • And much more! 

Read case studies, statistics and client interviews and see for yourself how Service Accelerator can help you grow your roofing business.  

This training is designed to lay a foundation that enables you to grow your company to any size you desire. Exclusive to Sales Transformation Group, Service Accelerator offers a step-by-step look at running a successful roofing business. 

Learn more about the Service Accelerator and how it will work for your business.

Learn more about Sales Transformation Group in their RoofersCoffeeShop® Directory or visit SalesTransformationGroup.com.

]]> RoofersCoffeeShop® Will Be at IRE 2022, Will You? https://www.rooferscoffeeshop.com/post/rooferscoffeeshop-will-be-at-ire-2022-will-you rooferscoffeeshop-will-be-at-ire-2022-will-you Mon, 17 Jan 2022 18:00:00 PST

By Cass Jacoby, RCS Reporter.  

IRE promises to be one of the biggest events of the year, check out who will be at the expo! 

This year’s International Roofing Expo (IRE) promises many exciting events, products, classes and more. The expo will take place February 1-3 in New Orleans at the Ernest N. Morial Convention Center.  

RoofersCoffeeShop® will be on the beat, sharing information and broadcasting live on YouTube. Additionally, you will find President Heidi J. Ellsworth moderating a panel on how to work with young people who are interested in roofing. The session takes place Tuesday at 7:45 a.m. - 9:15 a.m. CT 

The Coffee Shop will join many great manufacturers, distributors and associations as they share new ideas with roofing contractors. Make sure you stop by our booth, number 249, and visit our RoofersCoffeeShop partners too:  

Don’t miss out, register today for IRE 2022!

]]> Don’t Miss These Sessions at IRE 2022! https://www.rooferscoffeeshop.com/post/dont-miss-these-sessionsat-ire-2022 dont-miss-these-sessionsat-ire-2022 Thu, 13 Jan 2022 18:00:00 PST

By Evelyn Witterholt, RCS Reporter. 

Join members of the roofing industry, including our very own RCS president, for an exciting couple of days full of speaking sessions! 

This year's International Roofing Expo (IRE) is set to be an exciting couple of days for everyone in the roofing industry that is attending. The expo will take place on February 1-3 in in New Orleans at the Ernest N. Morial Convention Center. Over the course of three jam-packed days, attendees will find that there is no shortage of speaking sessions to attend. Here are some of the most exciting sessions that will take place: 

Casting the Net for Your Future Workforce 

Join RoofersCoffeeShop® President Heidi J. Ellsworth as she moderates this panel on how to work with young people that are interested in roofing. During this session, she will join Roofing Technology Think Tank (RT3) contractor members as they discuss how they are working with schools and youth programs to help them joining the future roofing workforce. The speakers will be: Graham Roofing Incorporated Owner Christee Holbrook, PB Roofing Co-founder John Peck, Antis Roofing founder Charles Antis and Cognitive Contractor CEO Josey Parks. Information on this session can be found here. 

Tuesday, February 1 

Wednesday, February 2 

  • Understanding Metal Roofing - Director at Metal Roof Advisory Group and CEO and founder of S-5!, Rob Haddock is set to present this course on metal roofing, which is a great introduction for both beginning and experienced building professionals. Part 1 will start at 7:45 a.m. and Part 2 will start at 9:30 a.m. 

  • Stop Training Start Coaching - SRS Distribution Inc.’s John DeRosa will speak on the importance of how managers can coach employees as opposed to training them. 

  • Resilient Asphalt Shingle Roofs - For this conference, join asphalt roofing experts as they discuss ways asphalt roofs can resist environmental challenges. Speakers include: Aaron Phillips from the Asphalt Roofing Manufacturers Association (ARMA), Brian Davis from GAF, Stephanie Kiriazes from Firestone Building Products and Steve Hern from CertainTeed Roofing. 

  • The Economics of Roofing: The Market Ahead - Mischa Fisher, Chief Economist at Angi Inc., is set to discuss the economics driving the roofing market and what to expect in 2022. 

  • Estimating the Right Way - Join John Kenney from Cotney Attorneys & Consultants as he discusses the ins and outs of making estimations. 

Thursday, February 3 

  • 2021 I-codes: Roofing-Related Changes - NRCA’s Vice President Mark Graham will be speaking about the roofing related updates to the International Code Council’s model codes. Time will be allotted for audience questions. 

  • Blueprint for the Future: Building a Successful and Resilient Company - This panel will discuss major issues the construction industry is facing and possible solutions. Speakers include: Erika Mosse from Pro Remodeler, Nick Sabino from Deer Park Roofing Inc., Rob Balfanz from Vinyl Siding Institute and Shashi Bellamkonda from Leap LLC.  

  • Evolving Your Culture and Brand - Charles Antis from Antis Roofing & Waterproofing and The Honorable Reid Ribble from NRCA will discuss how the culture and brand of Antis shifted during the global pandemic 

  • Making Your Business Better: Residential Contractors Committee Roundtable - This roundtable discussion will be moderated by John Arellano, senior manager of GAF. Speakers include: Derric Stull from Ridge Valley Exteriors Inc., Gary Howes from The Durable Slate Company and Ken Kelly from Kelly Roofing. 

View the whole schedule of sessions here! 

Learn more about IRE in their RoofersCoffeeShop® Directory or visit www.theroofingexpo.com.

]]> Sales Transformation Group Excited to Announce Service Accelerator Product https://www.rooferscoffeeshop.com/post/sales-transformation-group-excited-to-announce-service-accelerator-product sales-transformation-group-excited-to-announce-service-accelerator-product Fri, 24 Dec 2021 12:00:00 PST

Sales Transformation Group (STG) is excited to introduce their latest product for the roofing industry — Service Accelerator.

The product is designed to accelerate the growth of a roofing service department through practical sales training, coaching, recruiting, and proven processes for success in the commercial sector. 

Fifteen years ago, Service Accelerator designer, Bryan Mitchell, was vice president of a local roofing company. With only two service trucks that were constantly in demand, Bryan saw that the company was small but had room to grow. This year, Bryan retired from that company which holds the accomplishment of growing to 37 service trucks. How was this done?

What Bryan had noticed between when he retired and those 15 years ago when he first started was that the core principles of the roofing company never changed — the business still performed inspections and gave estimates and worker’s productivity never drastically changed, nor did the accounting side of the business. What did spark the business’s acceleration was the implementation of changes that helped with efficiency and profitability through foundational staff training. With the right techniques, sets of tools, and teachers, Bryan realized that growing  and maintaining a larger business is less complicated than it may seem.

Thus, the idea of Service Accelerator was born — a comprehensive, 25-module training program consisting of videos and PowerPoint presentations, supported by coaching, and, most importantly, practical activities to actively grow a roofing service division. The course is provided solely by Sales Transformation Group and offers a step-by-step look at running a successful roofing business from A to Z. It covers essential topics from How to Build an Organizational Chart to How to Inspect a Roof.

Many owners or operators of roofing companies are often troubled by the complexities behind deficiency calculations, but Service Accelerator aims to eliminate any confusion in that department as well. Included in this training course is Bryan Mitchell’s own pre-made list of over 130 common detailed deficiency calculations to better understand and predict financial performances — all editable to suit any company’s needs.

Sales Transformation Group is proud to offer Service Accelerator to both existing roofing businesses and new roofing ventures. As the course is designed to improve and grow a roofing business from marketing to customer retention, Service Accelerator may be applied to any roofing company — large, small, or start-up.

Ryan Groth, CEO of STG had this to say about the new product “Bryan’s domain expertise in a high-growth roofing service environment is the perfect addition to our platform. We are thrilled with the course and the results our clients are seeing.”

Sales Transformation Group invites readers to learn more about the results that this training course provides. Read case studies, statistics, and client reviews to see how Service Accelerator works in action for roofing businesses: https://discover.salesdevelopmentguide.com/service-accelerator-1 

To learn more about Service Accelerator or to book a consultation with Sales Transformation Group to see how Service Accelerator will work for a business, please visit https://discover.salesdevelopmentguide.com/service-accelerator-1

About Sales Transformation Group

After realizing that the construction and building materials industries face a lot of issues with sales, the founders of Sales Transformation Group decided to take on the task. The problems that these businesses experience every day are what motivated STG into action — “to help business owners focus on growth, allowing them to create safety for others,” is the mission and driving force behind the team and the products they provide. 

The new Service Accelerator product from creator Bryan Mitchell, combines this core mindset with the latest innovative training techniques to offer start-ups, small-to-medium businesses, and larger enterprises in the roofing and construction industry. Service Accelerator is the #1 training course for roofing companies who want to grow a service department. It consists of 25 modules that provide you with the tools and practical knowledge you need to grow and scale a commercial roofing business.

]]> How to Increase Your Business With Lower Closing Rates https://www.rooferscoffeeshop.com/post/how-to-increase-your-business-with-lower-closing-rates how-to-increase-your-business-with-lower-closing-rates Fri, 03 Dec 2021 15:00:00 PST

By Cass Jacoby, RCS Reporter.  

Ryan Groth crunches the numbers on how to more than double your business during the process of upscaling your sales team.  

One of the biggest leaps a contractor has to make when upscaling is adding a sales team. When bringing on so many new people who don’t have the same contacts and relationships you have, it's easy to assume that the closing rate will drop. However, your sales go up significantly as you estimate more projects. Even if the ratio continues to drop as you add to your team, your sales will continue to increase. 

Ryan Groth, founder of Sales Transformation Group, has seen this in countless clients he has helped to improve their businesses. He knows how scary taking this jump is because it requires you to take your hands off of the wheel. In this video he breaks down the math of increasing your revenue while your closing ratio drops to assure you that this is a smart move for your business.  

If you have one person closing 100 bids at $15,000 average job size you will be closing at $900,000 per business. Ryan shows us how hiring three salespeople can help you double your business, even with lower closing rates.  

Watch the video to see the math for yourself, and to learn how to double your business by trusting this process.

Learn more about Sales Transformation Group in their RoofersCoffeeShop® Directory or visit SalesTransformationGroup.com. 

About Sales Transformation Group

The STG "Learn-Tech" platform helps growth-minded construction, building, and trade executives who are frustrated that they don't have a scalable sales system. Our proven process empowers those who want to win the long game, build a winning team that scales predictably, sells profitably, and gets commitments quickly.

]]>