RoofersCoffeeShop https://www.rooferscoffeeshop.com/ Roofing Forum, Classifieds, Galleries and More! en-us Stop Winging Your Interviews and Implement an Interview Process https://www.rooferscoffeeshop.com/post/stop-winging-your-interviews-and-implement-an-interview-process stop-winging-your-interviews-and-implement-an-interview-process Thu, 14 Apr 2022 15:00:00 PDT

By Cass Jacoby, RCS Reporter.      

This Contractor Quick Tool is backed by behavioral science research and is designed to help you make more informed hiring decisions.  

Be honest, how often are you hiring someone just because they showed up on time? It is so easy to make a quick hire, however, if every interview is just a random conversation with a gut call that you make at the end, then every hire you make is a roll of the 🎲. Point blank, you don’t want to wing it, doing so can kill your ability to build a business that can scale with a top-tier team.  

The reality is that interviewing good people is a learned skill, and it takes practice to master. If it is time you put a system in place to effectively interview candidates. You’re in luck, Breakthrough Academy is offering simple tips to help implement a systemized interviewing process. Their Contractor Quick Tool filters out application duds.  

This Contractor Quick Tool will guide you in implementing a behavioral interviewing process that will transform you into a pro at interviewing. Follow this interview guide that lays out all of the necessary steps for a great interview, chock full of questions and examples that help you fully understand your candidate. Plus, this Quick Tool even helps you develop a scoring system so you can start making informed hiring decisions.  

BTA’s tool will save you thousands of hours down the line by providing you with: 

  • 10 character traits to look for that are proven to be present in high-performing team members.  

  • A behavior-centric approach to interviewing that gives you insight into how the candidate will show up in the position, long before they step foot on site. 

  • An in-depth template that is 90% complete and you can start using today.  

On top of all of that, this form is backed by behavioral science research and has a history of success with contractors that spans decades.  

Get a copy of the Interview Guide today, and become a skilled interviewer that always hires the best candidate for the job.

Learn more about Breakthrough Academy in their RoofersCoffeeShop® Directory or visit btacademy.com.

About Breakthrough Academy

Breakthrough Academy (BTA) helps roofers systemize their companies to grow. We inject contracting businesses with the infrastructure they need to scale, help them make more money, and help owners to work a lot less by implementing intelligent systems. During the first 12 months in the program, average Members see significant time savings, 21% increase in revenue, and 40% increase in net profit. 

BTA works with over 450 contractors across North America, managing over $1.3 billion worth of revenue, and was rated Canada’s 213th fastest growing company by The Globe and Mail’s Report on Business in 2021; the fourth consecutive year on a national growth list for the brand. 

]]> How to Execute Better Interview Set-Up Calls https://www.rooferscoffeeshop.com/post/how-to-execute-better-interview-set-up-calls how-to-execute-better-interview-set-up-calls Thu, 07 Apr 2022 15:00:00 PDT

By Cass Jacoby.  

You received a resume, you think it looks pretty good and now it's time to pick up the phone. How do you nail the pre-interview first impression?

Let’s be honest, hiring is hard! Finding the best people and creating a world-class recruiting and hiring funnel takes a lot of time and work, but it is a pivotal part in building the infrastructure your business needs. After all, how can you build an amazing team without bringing aboard the best players? 

Believe it or not, one of the most overlooked parts of the recruitment process can be the interview set up call. It's your first impression of them and it's their first impression of you, so you don’t want to rush through the process. This call also helps solidify to your candidate that they want to work for your company. A good set-up call is the first step in ensuring that your potential candidate is excited to show up for the interview.  

If you want to only sit down with great people who are excited to work for you, then you need this Contractor Quick Tool (get it below) from Breakthrough Academy! 

The Interview Set Up Call Tool makes nailing this set up call easy, squashing the awkwardness by helping you: 

  • Standardize your interview setup call, making sure every time you get on the phone with a job applicant you follow the same linear steps for success. 

  • Take the guesswork out of screening new candidates so that you are only meeting with the top contenders for the job, significantly reducing the chances of your time being wasted by a no-show interview. 

  • Bring in some swagger to your call, setting the tone for the new hire by showing your confidence in your company.  

  • Prepare for an awesome interview by helping you set goals within the first phone call and connect with your candidates.  

It is vital that you use this time to screen your candidates and get to know each other so that when you sit down and meet you are both excited about the interview. 

Optimize your first impression! Get a copy of The Interview Set Up Call tool today!  

Learn more about Breakthrough Academy in their RoofersCoffeeShop® Directory or at their website at btacademy.com. 

About Breakthrough Academy

Breakthrough Academy (BTA) helps roofers systemize their companies to grow. We inject contracting businesses with the infrastructure they need to scale, help them make more money, and help owners to work a lot less by implementing intelligent systems. During the first 12 months in the program, average Members see significant time savings, 21% increase in revenue, and 40% increase in net profit. 

BTA works with over 450 contractors across North America, managing over $1.3 billion worth of revenue, and was rated Canada’s 213th fastest growing company by The Globe and Mail’s Report on Business in 2021; the fourth consecutive year on a national growth list for the brand. 

]]> Kickstart Your 2022 Recruiting System https://www.rooferscoffeeshop.com/post/kickstart-your-2022-recruiting-system kickstart-your-2022-recruiting-system Wed, 23 Mar 2022 15:00:00 PDT

By Cass Jacoby, RCS Reporter.  

Don’t let the talent shortage stop you from finding your dream team crew.  

Hiring is hard enough on its own without issues like an aging workforce or COVID complicating things, which is why you need to stop wasting hours on BS candidates and build a predictable hiring process. Great news, the upcoming Contractor Evolution Summit can help you. 

Join Breakthrough Academy for a special one-day virtual summit where you’ll get the direction and resources you need to build a surefire recruiting plan. During the summit, Contractor Evolution podcast hosts Benji Carlson and Igor Trninic will be doing a LIVE episode with Brett Farrington, a Seattle-based contractor who overcame a massive recruiting gap, filling 14 empty positions in his organization in four months. Brett will break down how he built his recruiting funnel with the help of Breakthrough Academy’s tools.

All attendees will receive Breakthrough Academy’s Recruitment Focused Contractor Quick Tools: 

  • Ideal Candidate Profile Guide + Template + Example 

  • Job Ad Guide + Template + Example 

  • Interview Setup Call Guide + Template + Example 

  • Interview Guide + Template + Example 

Plus, at the end of the podcast, there will be a live Q&A, where you can have your questions answered by the experts. 

But that’s not all! The Contractor Evolution Summit also offers the opportunity to get a VIP-facilitated coaching session where you will work with a small group of like-minded contractors to establish a specific recruiting system action plan. Plus, you’ll get access to all the same recruiting tools that have a proven track record of bringing contractors success.  

The summit is set to take place March 24, 11 a.m. PT / 2 p.m. ET. General admission tickets are $27 and VIP tickets are $77. As a high-level contractor, you know that information is nothing without action, which is why we’re pushing you to register for the Contractor Evolution Summit.

Learn more about Breakthrough Academy in their RoofersCoffeeShop® Directory or visit btacademy.com. 

About Breakthrough Academy (BTA)  

Breakthrough Academy (BTA) helps roofers systemize their companies to grow. We inject contracting businesses with the infrastructure they need to scale, help them make more money, and help owners to work a lot less by implementing intelligent systems. During the first 12 months in the program, average Members see significant time savings, 21% increase in revenue, and 40% increase in net profit. 

BTA works with over 450 contractors across North America, managing over $1.3 billion worth of revenue, and was rated Canada’s 213th fastest growing company by The Globe and Mail’s Report on Business in 2021; the fourth consecutive year on a national growth list for the brand. 

]]> Building a Better Hiring Funnel https://www.rooferscoffeeshop.com/post/building-a-better-hiring-funnel building-a-better-hiring-funnel Tue, 22 Mar 2022 15:00:00 PDT

By Cass Jacoby, RCS Reporter.

Are you wondering how to hire in a talent shortage? Then you need to be at the Contractor Evolution Summit. 

Let’s be frank, 2022 is a whole new ball game when it comes to recruitment. Between a booming construction economy, an aging workforce, and the two years of COVID, the fact of the matter is that contractors need to be competitive when it comes to hiring a small talent pool. 

Building an A-team is vital to the growth of your company, which is why you need to attend Breakthrough Academy’s first-ever CONTRACTOR EVOLUTION SUMMIT on March 24 at 11:00 a.m. PST where they are going to be walking you through a recruiting system that’s working for contractors in 2022. If you are looking for a game-changing event that will actively kickstart your 2022 recruiting system then you have got to be at this summit. 

Contractor Evolution podcast hosts Benji Carlson and Igor Trninic will be doing a LIVE episode with Brett Farrington, a Seattle-based contractor who overcame a massive recruiting gap, filling 14 empty positions in his organization in a matter of months. Learn how he did it in this deep dive episode featuring a live Q&A portion.  

And that is just part 1! Part 2 offers the opportunity to get a VIP-facilitated coaching session where you will work with a small group of contractors to establish a specific recruiting system action plan. Plus, you’ll get access to all the same recruiting tools that have a proven track record of bringing contractors success.  

Here is what you need to know about your expert speakers: 

Benji Carlson, Co-Host of Contractor Evolution.  

Benji works with Breakthrough Academy, helping thousands of contracting companies get on the right track to scale. Benji has actively used Breakthrough Academy’s system in his previous business and regularly speaks to recruiting challenges as both the host of Contractor Evolution and as a host on many of Breakthrough Academy’s Web Classes 

Igor Trninic, Co-Founder of Breakthrough Academy.

gor got recruited into College Pro Painters at 18, and worked his way to being General Manager for the franchisor, where he tripled the revenue of his division in three years by hiring and leading great managers. After College Pro, he was pivotal in the launch of Shack Shine which was eventually acquired by 1-800-GOT-JUNK to be scaled across North America. From there Igor launched Breakthrough Academy to guide trades and home service entrepreneurs to grow their businesses through proven principles.  

Brett Farrington, Owner of Holiday Spirit Lighting & Renova Exterior Detailing.

Brett Farrington owns Holiday Spirit Lighting and Renova Exterior Detailing. In 2020, he realized he needed to take a radically different approach to his recruiting system. Brett worked with his Breakthrough Academy coach to build a structured recruiting system, and 4 months into the process increased his employee count by over 400%, finishing his season with the highest revenue yet for his company. 

You won’t want to miss the actionable advice that you won’t get anywhere else. REGISTER NOW and start your next year of recruitment off stronger than ever.  

Learn more about Breakthrough Academy in their RoofersCoffeeShop® Directory or visit btacademy.com. 

About BreakThrough Academy (BTA)  

Breakthrough Academy (BTA) helps roofers systemize their companies to grow. We inject contracting businesses with the infrastructure they need to scale, help them make more money, and help owners to work a lot less by implementing intelligent systems. During the first 12 months in the program, average Members see significant time savings, 21% increase in revenue, and 40% increase in net profit. 

BTA works with over 450 contractors across North America, managing over $1.3 billion worth of revenue, and was rated Canada’s 213th fastest growing company by The Globe and Mail’s Report on Business in 2021; the fourth consecutive year on a national growth list for the brand. 

]]> Build a Successful Recruiting Plan at the Contractor Evolution Summit 2022 https://www.rooferscoffeeshop.com/post/build-a-successful-recruiting-plan-at-the-contractor-evolution-summit-2022 build-a-successful-recruiting-plan-at-the-contractor-evolution-summit-2022 Mon, 21 Mar 2022 12:00:00 PDT

By Evelyn Witterholt, RCS Reporter.

Learn from contractors who’ve recruited talented employees at this special half-day summit by Breakthrough Academy.

If you’re looking to hire valuable and talented people for your roofing company, but haven’t had much luck, the upcoming Contractor Evolution Summit can help you! Join Breakthrough Academy for this special one-day virtual summit where you’ll get the help and resources you need to build a winning recruiting plan. The summit is set to take place March 24, 11 a.m. PT / 2 p.m. ET. General admission tickets are $27 and VIP tickets are $77.  

The featured session for all attendees is a live podcast episode of Contractor Evolution with hosts Benji Carlson and Igor Trninic. The two will speak with Brett Farrington, a contractor who hired 14 employees in just four months! Brett will break down how he pulled this off by building a recruiting funnel and using Breakthrough Academy tools. At the end of the podcast, there will be a live Q&A, so you can get all your recruiting plan questions answered by the three experts. 

Right after this will be the VIP coaching session with facilitated breakout sessions. Here, VIP registrants will learn from industry coaches and other contractors about how to build a recruiting action plan. They will also show you how to use Breakthrough Academy’s recruitment-focused Contractor Quick Tools to find ideal candidates for your roofing team. 

You don’t have to let the talent shortage stop you from finding the right people for your crew. By the end of the summit, you’ll have learned the ins and outs of a successful recruiting program and how to build one for your own company.  

Register today for the Contractor Evolution Summit! 

Learn more about Breakthrough Academy in their RoofersCoffeeShop® Directory or visit btacademy.com. 

About Breakthrough Academy 

Breakthrough Academy (BTA) helps roofers systemize their companies to grow. We inject contracting businesses with the infrastructure they need to scale, help them make more money, and help owners to work a lot less by implementing intelligent systems. 

BTA works with over 450 contractors across North America, managing over $1.3 billion worth of revenue, and was rated Canada’s 213th fastest growing company by The Globe and Mail’s Report on Business in 2021; the fourth consecutive year on a national growth list for the brand. 

]]> How to Recruit and Hire Your Dream Team https://www.rooferscoffeeshop.com/post/how-to-recruit-and-hire-your-dream-team how-to-recruit-and-hire-your-dream-team Wed, 23 Feb 2022 15:00:00 PST

By Cass Jacoby, RCS Reporter. 

Recruiting is one of the biggest challenges facing the industry - in case you hadn’t heard. Learn how to retool your recruitment process to bring in the ‘A’ players.

One thing you likely won’t hear a contractor say is that recruiting and hiring top talent is easy. The reality is that attracting well-qualified, hardworking people to apply to your business is challenging! However, it doesn’t have to be impossible with these proven recruitment fundamentals included in Breakthrough Academy's Contractor Quick Tools for building an Ideal Candidate Profile and Job Posting tool. 

Breakthrough Academy has pulled together some of the highest-performing contractors in the industry to guide you on how to build your dream team.  

Pictured: Kim Larson, Breakthrough Academy Member since January 2018. 

You can’t just throw up a job post and hope for the best anymore; what used to work just doesn’t anymore. You need to up your game and professionalize your recruiting practices. Learn a proven job post format that stands out from the rest and attracts top candidates. The Ideal Candidate Profile and Job Posting Tool will teach contractors how to make job advertisements that are memorable and unique. Plus, this tool teaches you the importance of building an ideal candidate profile so that you can become laser-focused on who you’re trying to hire in the first place.

Stop making recruiting a guessing game and improve your efforts by using the Ideal Candidate Profile and Job Posting tool to: 

  • Figure out who you are trying to recruit and who will bring the most ROI for the position. 

  • Hire the ideal candidate who you are confident will save you time and money. 

  • Build better job posts designed to attract top talent. 

  • Make your expectations of responsibilities and candidate profiles clear. 

Start making better hires immediately. Use this FREE tool to gain clarity on who you want to hire and start attracting them to your business. 

Breakthrough Academy systemizes contracting businesses for growth. Learn more about them on their RoofersCoffeeShop® Directory. 

]]> Learn the Key to Building a Winning Team https://www.rooferscoffeeshop.com/post/learn-the-key-to-building-a-winning-team learn-the-key-to-building-a-winning-team Wed, 16 Feb 2022 14:00:00 PST

By Cass Jacoby, RCS Reporter.  

How to develop a high-performing sales culture that leads to an unstoppable sales team. 

If you are looking to develop an all-star sales team with a high closing rate, look no further. 

Sales Transformation Group is hosting a webinar that is designed to teach you how to build the sales team you need to exceed all of your goals for 2022.  

This webinar is all about building a sales system that focuses on behaviors and mindset to shape your team into top performers. Learn how to help your sales associates dial into the higher level of mindset that delivers the right attitude and inner drive to succeed. 

In this contractor roundtable, CEO of STG Ryan Groth and Breakthrough Academy (BTA)’s Contractor Evolution podcaster Benji Carlson host a conversation with Curt Janzen and Toby Woodiwiss on industry-proven methodologies that will help your company's sales team excel.  

What you will learn: 

  • A clear understanding of the profile of a good salesperson. 

  • What a success-breeding sales culture looks like. 

  • Free access to our private community of thousands of high-performing contractors. 

  • How to upgrade your company to a high-performance sales organization. 

You will walk away with the tools that you need to optimize your sales teams. Join industry leaders at Breakthrough Academy and Sales Transformation Group February 17, 2022 at 11 a.m. PT for a rocket-fueled roundtable to get your company closing more deals in 2022.   

If you are looking to better your sales, look no further than this webinar. Reserve your spot today! 

Learn more about Sales Transformation Group in their RoofersCoffeeShop® Directory or visit SalesTransformationGroup.com. 

About Sales Transformation Group

The STG "Learn-Tech" platform helps growth-minded construction, building, and trade executives who are frustrated that they don't have a scalable sales system. Our proven process empowers those who want to win the long game, build a winning team that scales predictably, sells profitably, and gets commitments quickly.

]]> RoofersCoffeeShop® Announces 2022 Roofing Influencers https://www.rooferscoffeeshop.com/post/rooferscoffeeshop-announces-2022-roofing-influencers rooferscoffeeshop-announces-2022-roofing-influencers Tue, 01 Feb 2022 06:00:00 PST

RCS Influencers celebrates its sixth year of giving back to the roofing industry.

RoofersCoffeeShop®, celebrating 20 years as the award-winning website where the industry meets for technology, information and everyday business, announces the 2022 RCS Roofing Influencers.    

RCS Influencers contribute thoughts and wisdom monthly through interviews, videos and articles on RoofersCoffeeShop concerning pertinent industry and roofing topics. The Influencers represent all facets of the industry including contractors, associations and industry service providers. Their insights are recognized in a special category on the site called RCS Influencers.   

“We have been committed to sharing the thought leadership of our RCS Influencers since 2017,” states Heidi J. Ellsworth, president of RoofersCoffeeShop. “Each influencer brings a unique perspective to issues that are of importance to roofing contractors and the overall roofing industry. We are thankful and appreciative of their willingness to share their insights.”

We are proud to announce the following 2022 RCS Influencers: 

  1. Anna Anderson – Art Unlimited 

  1. Charles Antis - Antis Roofing & Waterproofing 

  1. Julissa Chavez – SRS Distribution, Inc. 

  1. Trent Cotney - Cotney Construction Law 

  1. Kendall & Chris Ekerson – SA Roofing 

  1. Heidi Ellsworth – RoofersCoffeeShop® 

  1. John Esbenshade, Jr. – National Roofing Contractors Association 

  1. Rudy Gutierrez - Shell Roofing Solutions 

  1. Tammy Hall – CFS Roofing Services 

  1. Mike Hicks – Hicks Industrial Roofing 

  1. Joe Hoffman – Hoffman Weber 

  1. Rae July – Chinook Roofing

  1. Danny Kerr – Breakthrough Academy 

  1. John Kiesel – Imagine Technologies/Division 7 Roofing 

  1. Wendy Marvin - Matrix Roofing and Home Solutions 

  1. Mandy McIntyre - 1st Choice Roofing 

  1. Arty Molinari – Tremco Roofing & Waterproofing 

  1. Mike Pickel - Texas Traditions Roofing 

  1. Ashley and Seth Pietsch - Integrity Insurance & Bonding Inc 

  1. Camila Santander – ASA Roofing 

  1. Greg Serevetas – USA General Contractors  

  1. Marty Stout - Go Roof Tune Up 

  1. Curtis Sutton - Rackley Roofing

For more information on the 2022 RCS Influencers, meet them here. Download the Top 20 insights from our 2021 influencers eBook here.

About RoofersCoffeeShop 

As an award-winning website and online community, RoofersCoffeeShop is committed to being a roofing professional advocate by supplying consistent information, education and communication avenues for all roofing professionals, and especially contractors, while promoting the positive growth, education and success of the roofing industry overall. Visitors to the site continue to find excellent opportunities for sharing information while participating in important ongoing conversations concerning new technologies, safety and the overall roofing trade. From the rooftop to the board room, RoofersCoffeeShop is “Where the Industry Meets!” For more information, visit www.rooferscoffeeshop.com.

]]> Danny Kerr - Contractors Guide: Building a Successful 2022 Strategic Business Plan https://www.rooferscoffeeshop.com/post/danny-kerr-contractors-guide-building-a-successful-2022-strategic-business-plan-2 danny-kerr-contractors-guide-building-a-successful-2022-strategic-business-plan-2 Tue, 25 Jan 2022 15:00:00 PST

By Evelyn Witterholt, RCS Reporter. 

Learn from Danny Kerr about how contractors can strategically plan for the year ahead. 

In Season 4, Episode 4 of Roofing Road Trips, RCS President Heidi J. Ellsworth speaks with Danny Kerr, the founder of Breakthrough Academy, about how contractors can make plans to improve their business in the year ahead. 

Breakthrough Academy has been helping contractors build management structures for over seven years. They work with all kinds of contractors, but roofing contractors in particular, to help teach them how to manage their companies in efficient and beneficial ways. Danny says, “For the owner, ultimately our goal is to help pull them out of the day-to-day and get them to be more focused on the leadership of their people and the management of that company, than it is to just do a job.” 

During their conversation, Danny outlines various strategies for planning ahead that he teaches to contractors. One thing he likes to do is have companies perform year-end reviews in order to plan ahead. After this review, he suggests putting the right people on the right jobs and giving them the right resources so that the company has a more focused approach going into the new year. 

Danny stresses that it is one thing to make a yearly strategic plan to follow, but not to just leave it and forget it. “That's just the beginning, right? The actual work comes after that,” Danny said. “You need to make sure that you're actually spending time now every week, working on these things.”  

He recommends taking a minimum of five hours every week and dedicating that time to working on the future of the company. “When it's just a big, cool plan that everyone's excited about January, February, a little bit of work gets ensued on it,” Danny says. “When you start to have that habitual approach, real stuff actually happens.” 

On top of having annual reviews, Danny also suggests that contractors have quarterly reviews as well. He stresses the importance of the company’s goal remaining the same, but allowing the approach to be more flexible as the year goes along. He also recommends having a coach or peer group for the staff of a company who can help guide employees in the right direction. 

“A lot of us as humans, we need that,” Danny says. “Otherwise we just push things off to next week, to next week, and then it never really happens.” 

Listen to the full podcast to hear all the helpful tips for strategically planning in the new year! 

Learn more about Breakthrough Academy in their RoofersCoffeeShop® Directory or visit www.btacademy.com.

]]> RoofersCoffeeShop® Will Be at IRE 2022, Will You? https://www.rooferscoffeeshop.com/post/rooferscoffeeshop-will-be-at-ire-2022-will-you rooferscoffeeshop-will-be-at-ire-2022-will-you Mon, 17 Jan 2022 18:00:00 PST

By Cass Jacoby, RCS Reporter.  

IRE promises to be one of the biggest events of the year, check out who will be at the expo! 

This year’s International Roofing Expo (IRE) promises many exciting events, products, classes and more. The expo will take place February 1-3 in New Orleans at the Ernest N. Morial Convention Center.  

RoofersCoffeeShop® will be on the beat, sharing information and broadcasting live on YouTube. Additionally, you will find President Heidi J. Ellsworth moderating a panel on how to work with young people who are interested in roofing. The session takes place Tuesday at 7:45 a.m. - 9:15 a.m. CT 

The Coffee Shop will join many great manufacturers, distributors and associations as they share new ideas with roofing contractors. Make sure you stop by our booth, number 249, and visit our RoofersCoffeeShop partners too:  

Don’t miss out, register today for IRE 2022!

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