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Heidi J. Ellsworth- RCS Influencer
Roofing Industry Experiencing Price Increases
By Heidi J. Ellsworth, RCS Partner. COVID-19 continues to have long-term effect on economics of the roofing industry. Since the start of COVID-19 in the spring of 2020, the roofing industry has been affected on several fronts including building material price increases. Roofing companies are seeing increases around the country ...
IRE Announces Virtual Edition Schedule of Events
By Heidi J. Ellsworth, RCS Partner. Three days of education, networking and live presentations at the 2021 Virtual International Roofing Expo. COVID-19 has changed our world, but roofing continues to protect structures across the country. The International Roofing Expo (IRE) also continues to provide what the industry needs with their upcoming IRE ...
Lack of Trade Shows Means Finding New Ways to Connect
RCS Influencer Heidi Ellsworth says that we must think differently and build relationships digitally. Understanding how to deal with virtual or no tradeshows during the age of COVID is a true challenge. Many companies depend on the handshakes and personal connections that are usually established during tradeshows. ...
S2:E11 Coffee Conversations - Roofing Day 2021 - PODCAST TRANSCRIPTION
Editor's note: The following is the transcript of an live interview with Reid Ribble, Duane Musser and Tammy Hall of the NRCA RoofPac team. You can read the interview below or listen to the podcast here. Heidi Ellsworth: Good morning and welcome to coffee conversations. My name is Heidi Ellsworth, and I'm ...
Marketing Experts Share Their Strategies On-Demand
By Leap. Are your sales and marketing teams working together? If not, chances are good you’re losing money. RoofersCoffeeShop® partner, Heidi J. Ellsworth and RoofersCoffeeShop editor, Karen L. Edwards came together to provide an informative webinar about building a successful marketing strategy. This webinar is available to watch on-demand and incorporates a ...
S2:E12 Coffee Conversations: IRE - What's Happening Now?
February 25, 2021 at 6 am pacific / 9 am eastern RoofersCoffeeShop welcomes Brandi McElhaney and Shelby Snelson to Coffee Conversations to share the plans for 2021 Virtual and Live International Roofing Expo. They will answer questions about what the virtual experience offers roofing contractors for education and networking opportunities and ...
S1:E10 – Sherri Miles-Foley Shares What She’s Learned After Years of Leadership in the Roofing Industry
By Colin Sheehan, RCS Reporter. Listen to this insightful podcast and learn about what it takes to have a successful roofing company - on the roof and in the office. In this episode of Stories From The Roof, RoofersCoffeeShop® partner, Heidi J. Ellsworth sits down with Sherri L. Miles-Foley ...
Roofing Industry Experiencing Price Increases
By Heidi J. Ellsworth, RCS Partner. COVID-19 continues to have long-term effect on economics of the roofing industry. Since the start of COVID-19 in the spring of 2020, the roofing industry has been affected on several fronts including building material price increases. Roofing companies are seeing increases around the country ...
Empowered Employees Equals Good Marketing
By Heidi J. Ellsworth, HJE Consulting. Increase productivity and profitability by creating an inclusive company culture. As I have talked about many times, a roofing contractor’s employees can be their best marketing tool. Happy, challenged and empowered employees are your brand ambassadors, promoting your brand and working to ...
S2:E10 Coffee Conversations - Gen Z Takeover - PODCAST TRANSCRIPTION
Editor's note: The following is the transcript of an live interview with Xavier Carmona of Golden Group Roofing, Katya Khalimon of LTD Exteriors and Lexie Sutton of Cotney Consulting Group. You can read the interview below or listen to the podcast here. Heidi Ellsworth: Good morning, welcome to Coffee Conversations. My name ...
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